Liftoff Resources

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Results (37)

Why App-to-Web Needs to Be Your Next Mobile Marketing Move
Blog Accelerate, App-to-web, Product, ROAS Optimization, User acquisition
Why App-to-Web Needs to Be Your Next Mobile Marketing Move
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All (LTV) Models Are Wrong, but Some Are Useful
Blog Accelerate, Analytics, LTV, Product, User acquisition
All (LTV) Models Are Wrong, but Some Are Useful
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The New Standard of Creative Testing: Multi-Creative Optimization
Blog Creative, Product
The New Standard of Creative Testing: Multi-Creative Optimization
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Liftoff Integrates Click Signing with AppsFlyer, Protecting You from Click Spam
Blog Brand Safety, Product
Liftoff Integrates Click Signing with AppsFlyer, Protecting You from Click Spam
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Introducing Scaled Metrics, a More Accurate Representation of iOS Performance Under ATT
Blog Analytics, Product
Introducing Scaled Metrics, a More Accurate Representation of iOS Performance Under ATT
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Explaining the Learning Phase
Blog Accelerate, Product
Explaining the Learning Phase
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What’s a plist and why should you care?
Blog Product, User acquisition
What’s a plist and why should you care?
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Liftoff is ready for iOS 14.5. Are you?
Blog Product, User acquisition
Liftoff is ready for iOS 14.5. Are you?
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Liftoff Preparing to Run ATT & SKAdnetwork Compliant Campaigns
Blog Product, User acquisition
Liftoff Preparing to Run ATT & SKAdnetwork Compliant Campaigns
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Here Comes iOS 14: What App Publishers and Suppliers Need to Do to Prepare
Blog Product, User acquisition
Here Comes iOS 14: What App Publishers and Suppliers Need to Do to Prepare
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Cost Per Revenue: Optimize for Your User LTV Goals
Blog Product
Cost Per Revenue: Optimize for Your User LTV Goals
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What is View Through Attribution and Why Is It Important?
Blog Product
What is View Through Attribution and Why Is It Important?
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