Liftoff Recognized as Top Ad Network in 2023 Singular ROI Index

Liftoff featured as a top ad network in Singular’s 2023 ROI Index released today. Liftoff ranked in 13 out of the 16 categories, making it one of the top 10 ad networks out of the hundreds measured by Singular. 

Singular compiled their 2023 installment of the ROI Index based on an analysis of over $10 billion in ad spend, over 10 billion installs, and over 100 billion in clicks. 

According to the report methodology, Singular ranks ad networks based on click-to-install counts and relative fraud levels weighed against return on investment. 

Liftoff ranked in all key lists for ROI, including:

• iOS: best ROI ad networks – SKAN Performance: Top global ad networks 
• iOS: best ROI ad networks – SKAN Performance: Top global gaming ad networks 
• iOS: best ROI ad networks – SKAN Performance: Top global non-gaming ad networks 
• Android: best ROI ad networks – Top global ad networks 
• Android: best ROI ad networks – Top global gaming ad networks 
• Android: best ROI ad networks – Top global non-gaming ad networks 

Like last year, Singular only created retention rankings for Android. Liftoff ranked in all retention lists including: 

• Android: global retention – Top ad networks 
• Android: global retention – Top non-gaming ad networks 
• Android: global retention – Top gaming ad networks 
• Android: regional retention, EMEA – Top ad networks 
• Android: regional retention, APAC – Top ad networks 
• Android: regional retention, North America – Top ad networks 
• Android: regional retention, South America – Top ad networks 

Finally, Liftoff also ranked as a top ad network for overall excellence by amassing one of the highest numbers of rankings.   

For more, check out the Singular 2023 ROI Index.