Performance Index 17: Liftoff Takes Home Dozens of Top 10 Accolades
AppsFlyer dropped its latest edition of the Performance Index, honoring Liftoff with dozens of top 10 accolades. The Performance Index ranks the best ad partners in mobile in-app advertising based on performance.
AppsFlyer’s Index 17 is based on its largest data sample to date. To generate their rankings for the Performance Index 17, AppsFlyer analyzed 92 media sources responsible for 13.5 billion non-organic installs across 35,000 apps from January to June 2024.
Here’s a peek at our most notable rankings below!
iOS SSOT (Single Source of Truth) Index rankings
(RANK TYPE — REGION — VERTICAL — CATEGORY GROUP)
- Power — Global — Non-Gaming — All Categories
- Power — Global — Gaming — All Categories
- Power — Global — All Categories — All Categories
- Power — Global — Non-Gaming — Finance
- Power — Global — Non-Gaming — Life & Culture
- Volume — Global — Non-Gaming — All Categories
- Volume — Global — Gaming — All Categories
- Volume — Global — Non-Gaming — Finance
- Volume — Global — Non-Gaming — Life & Culture
Android Index rankings
(RANK TYPE — REGION — VERTICAL — CATEGORY GROUP)
- Power — Global — Gaming — Casino
- Power — Global — Non-Gaming — Finance
- Volume — Global — Gaming — Casino
- Volume — Global — Non-Gaming — Finance
Remarketing Index rankings (Android)
(RANK TYPE — REGION — VERTICAL — CATEGORY GROUP)
- Power — North America — Gaming — All Categories
- Power — North America — Gaming — Casino
- Volume — North America — Gaming — All Categories
- Volume — North America — Gaming — Casino
